January 29, 2012

Apologizing the Right Way

Ever run into the situation where you screwed up, and created an issue for a customer? Well, maybe you never have, but others certainly have, including yours truly. What to do? Should you act like it never happened, and hope that time heals and forgets? Or should you bring it out in the open, risking it getting bigger than you want it to?

The answer is, it depends, but it’s somewhere in the middle of those two extremes. In any case, you shouldn’t act like it never happened, because if you caused it, the customer is bound to point that out to you sometime. And if you didn’t take care of it first, he could think you’re trying to cover it up. That customer will start telling other folks, who might have been thinking of becoming your customers, too, until they heard from the unhappy one.

So if you’re in the (unlikely) event where you caused a mess for a customer, here are 3 things to do, in the form of 3 “A’s”.

  1. Acknowledge it. A simple statement will do, like “I realize I misspoke during our last conversation, and didn’t mean to say what I did.”
  2. Apologize for it. Again, keeping it simple, as in “I regret that, and apologize for being out of line.”
  3. Ask what you can do. “I hope I didn’t cause any undue harm. What can I do to rectify this?”

Then just do it, assuming it’s a reasonable request. Make it right, then move on. Don’t pine over what happened, or seek forgiveness. Even the best and most successful people make mistakes. A professional apology quickly delivered can help both of you move on and let time help the healing.

January 12, 2012

Off to a Good Start

I hope the holidays and the ringing in of the New Year were good to you. I also hope you are off to a good start, for what you need to do to start the year. To be sure you’re off and running, look at what you need to do, or were planning to do, and do something. Not sure which of the 3 or 4 things you’re considering to start with? Just pick one — any one.

You could always change course if you need to. Just get rolling. More people miss their goals, not because they take the wrong action, but because they take no action.

As Teddy Roosevelt once said, “In any moment of decision the best thing you can do is the right thing, the next best thing is the wrong thing, and the worst thing you can do is nothing.”

December 31, 2011

Happy New Year!

Here in the Eastern time zone of the U.S., we’re a little over an hour away from ringing in 2012 as I type this, so I’ll keep this short. I hope the coming year will bring you closer to your goals and ambitions, whatever they may be. Remember that goals and ambitions start with dreams and are realized with actions. In 2012, strive to do something every day, every week, or at least every month, that gets you closer to your goals. Just DO something … take SOME action. Don’t just dream about it.

Happy New Year!

December 6, 2011

Own Up to Your Mistakes!

No one likes to make mistakes, but as it turns out, you learn more from your mistakes than you do from your successes. Why? They cause more pain, and in general we remember pain a lot longer than we remember pleasure. A mistake also generally causes us to make some kind of change. It should, anyway, because if we don’t change from a mistake, we didn’t learn from it.

According to John Caddell in an article on the99percent.com site (I don’t think this has anything to do with the recent “Occupy” movement), when you make a mistake, one of the most important things to do is to own up to it — take responsibility. Don’t look for others to blame. Look in the mirror and see what you can do to fix it.

Caddell outlines five other things you should do after your mistake: fix it, apologize, reflect/learn, change things, share the knowledge. Remember, if nothing changes after you’ve made a mistake, you didn’t learn anything. If you’re going to make a mistake, you might as well make it worthwhile.

November 30, 2011

Investing In You

In a recent article on CBS Moneywatch by blogger Penelope Trunk, she discusses her secrets of financial success. Her #4 secret: invest in yourself. Trunk writes that she once paid her remaining cash to hire a career coach, when she most needed it. That coach helped her solve major issues that she was grappling with at the time, and allowed her to change things that led to breakthroughs in her career.

And so you, too, should consider well-placed investments in yourself. You don’t necessarily have to hire me as your coach (though if you’re wondering, you can hear more about how I can help you here). Hire somebody — just please don’t ask your mom, dad, neighbor, aunt, uncle, former co-worker, spouse, boyfriend or girlfriend. That is, unless they have the right type of experience to help you with your challenges.

You need someone who can get you to see from different perspectives, so you can see your way to the possible solutions to your problems, and doors to opportunities.

November 16, 2011

The Pitch – Whose Is It?

Like it or not, we all pitch. I don’t mean a baseball, I mean pitching to convince someone of your particular point of view. Whether it’s pitching them to accept your suggestion, buy your product, bring you in for an interview, or extend an offer of a job, at some point you pitch. But whose pitch is it? Yours?

Nope. It’s theirs. The pitch has to make sense to them. It has to make them realize that it’s about them — what they can gain from what you’re pitching. If you want them to offer you a job, they need to know how they benefit from you taking that job. Or, if you want them to buy your product, they need to visualize how your product makes their life easier/better/cheaper/whatever.

They’re thinking in terms of the famous FM radio station that too many people forget: WIIFM, or what’s in it for me. When you think of what’s in it for them, you stand a greater chance of them coming to the conclusion that whatever you’re pitching is right for them.

Even though you’re giving the pitch, it’s all about them. Remember that.

November 9, 2011

Say What You Mean, Mean What You Say

It’s getting to be more and more common, especially with all the “networking” events that go on … people saying things like “Let’s get together sometime”, or “Call me, let’s get together”, or “I’ll call you next week to set a time”, or “Shoot me an email, and we’ll have a cup of coffee”. Then what happens? Nothing. No call, no reply to your voicemail, no response to your email.

So why do these folks say things like that? I think in today’s culture, people subconsciously think those phrases I just mentioned above are another way of saying “Nice meeting you.” Well, if they meant “nice meeting you”, they should say “nice meeting you.”

Don’t fall into this trap. If you meet someone new, and realize that you have no interest in ever seeing this person again, don’t say “Let’s get together sometime.” It doesn’t mean you have to say, “Have a nice life”, either. Just be honest. Something like “Nice talking with you — good luck!” will work just fine.

Say what you mean. And mean what you say.

October 13, 2011

Keep It Simple

Earlier this week, Netflix reversed a decision it made just 3 weeks before, when it said that its traditional DVD-based movie rental service would be spun off into an entity called Qwikster. Customers who were previously renting movies either through streaming or DVD delivery would have to create separate accounts on 2 different websites, Netflix and Qwikster.

What a mess. This was at the same time they announced a price increase, which in any economy, is never met with enthusiasm. But making it more complicated for their customers to do business with them was the real kicker. Separate accounts where there had only been one before? That’s as if I were to order a Value Meal at McDonald’s and then told to go next door to pay for the soda.

Keep things simple, and make it easier for customers to work with you, not harder. You never hear a customer say to a business owner, “It’s too simple to do business with you. I need somebody more confusing.”

October 6, 2011

Remembering Steve Jobs

With yesterday evening’s sad news of the passing of Apple Inc. founder Steve Jobs at age 56, I recall an excerpt from his 2005 Commencement Speech at Stanford University:

“Your time is limited, so don’t waste it living someone else’s life. Don’t be trapped by dogma — which is living with the results of other people’s thinking. Don’t let the noise of others’ opinions drown out your own inner voice. And most important, have the courage to follow your heart and intuition.” (–Steve Jobs, June 12, 2005)

So I encourage you, whether your goal is to start your own business, to find your next great opportunity, or to make a career change, to remember these words from one of the greatest innovators in history. What made him great was not only the ability to come up with ideas that resonated with millions, but also the ability to motivate others to turn those ideas into reality through execution. As I have always said, great ideas are abundant, but great execution is rare.

Find out what your heart and intuition are saying, and have the gumption to do something about it.

Dream. Act. Thrive.

October 3, 2011

Be Apart from the Pack

I recently saw a sound byte on YouTube from Sheldon Adelson, the billionaire owner of resort and casino properties in Las Vegas and around the world. He summarized his advice for success as this: “Just do things in life, the way other people don’t do them. Change the status quo.”

And that’s what I mean too, in the subtitle from my latest book where I say “don’t be a part of the pack, be apart FROM the pack.” Whether you’re looking for your next job, looking to grow your business, or hoping to start one, think of doing things in ways that make you stand out. Don’t do what everyone else is doing.

Here are just a few things to get you thinking:

  • Send a handwritten thank-you note instead of sending an email.
  • Pick up the phone to call someone you haven’t spoken with in awhile, who isn’t someone you want something from.
  • Instead of complaining about something, think up a solution for the problem.
  • Don’t be a victim of whatever situation you’re in. Take charge and take action.
  • Know what you’re good at, then seek or create opportunities for you to apply what you’re good at for someone else’s benefit.

C’mon, stand out from the pack! Do things differently.